Fish Culture at 17 Novy Arbat is a democratic fish project created by restaurateur Ilya Beniaminov in partnership with Future Group. The concept is based on the ten most popular seafood in the world, around which a laconic but complex menu is built; low prices for oysters and hedgehogs; light and light interior of a small hall. The modern interior of "Fish Culture", made in warm colors, is dominated by light wood and marble finishes. Buoy lamps decorated with a net and wooden fish on the ceiling remind of the sea, while panoramic windows and a summer veranda broadcast a picturesque view of New Arbat.